hey, you can call me Shan.

Backing founders. Shaping strategy. Investing in what’s next.

I'm a Canadian venture operator and strategist supporting early-stage founders and funds. Currently finishing a dual MBA/MAM from UBC and Yale while working as a Venture Associate at Yale Ventures, where I help deeptech founders translate complex innovations into investment-ready narratives across BCI, advanced materials, semiconductors, and health data infrastructure.

My work spans sourcing, due diligence, go-to-market strategy, and founder coaching. I've advised 1,000+ founders across health, climate, consumer, and AI. As a fractional marketing strategist, my clients have raised $27M+ through strategic narrative development, with 30%+ successfully securing funding totaling $3.6M+ including crowdfunding campaigns and seed rounds.

Earlier in my career, I co-founded and scaled Bessie Box, a DTC grocery startup to $1M+ revenue in 1.5 years with a 60:1 LTV:CAC ratio before its strategic acquisition. I also helped launch EACH+EVERY, a business-led coalition working to reform drug policy and prevent overdose deaths in Alberta.

For fun, I co-created Get Checkered, a Formula One podcast with my best friend Caitlin.

I've spoken at events including the UN Human Rights Council, Globe and Mail, Inventures, and others about fundraising, entrepreneurship, and building strong startup ecosystems.